Inspired by Customer Feedback; Centered on Education and Tools
APMEX, Inc., one of the nation’s largest online Precious Metals companies, recently launched a new state-of-the-art website, www.APMEX.com. The complete redesign incorporates numerous enhancements stimulated by APMEX customer feedback; revealing APMEX as an information center, as well as a purchasing resource.
Improvements visitors can expect from the advanced site include:
- An education center encompassing info-graphics, content articles, inter-activity and an enhanced video library to support the novice or veteran investor.
- A Precious Metals portfolio tracker which automatically factors in current product pricing allowing users to view their entire portfolio value in real time; and the additional ability to edit their holdings.
- Cutting edge and intuitive navigation accompanied by larger imagery allow the user to easily find what they’re seeking quickly and effortlessly.
- The ultimate shopping and check-out experience enhanced by simple shopping cart options, money saving suggestions and current price subtotals.
APMEX’s website is designed around the consumer. New and former users can expect the site to both inform and assist. The upgrades to the website aim to enhance the overall consumer experience, essential to a successful relationship.
“We’ve taken the feedback from our customers and used it to improve and evolve our website to be a better place for them to shop and learn about Precious Metals” said Scott Thomas, Founder and President of APMEX, “APMEX remains committed to offering continued enhancements in the future and we hope the new website shows our conscientious effort to invest in our customers and the industry”, Thomas concluded.
About APMEX, Inc.
APMEX, Inc., one of the largest online sellers of Gold, Silver and other Precious Metals products, offers one of the world’s largest selections, including all U.S. Mint bullion such as Gold, Silver and Platinum American Eagle coins. APMEX also sells all types of Royal Canadian Mint products, including Gold, Silver, Platinum and Palladium Maple Leaf coins, as well as South African Gold Krugerrand coins.
APMEX is a member of the American Numismatic Association, the International Precious Metals Institute and the Industry Council for Tangible Assets. For additional information, visit www.APMEX.com or call (800) 375-9006.
